Aleksander Grozdanov is best known amongst his colleagues as one of the co-founders of the first in Bulgaria escape room games – Dextrophobia Rooms and his role as the CEO of the company during the seven years of its existence. Alek is born in Sofia and studies Computer Sciences in the Faculty of Mathematics and Informatics in Sofia University. He starts his carreer as an IT consultant for projects related to telecom operators, where he spends two ears consecutively in Belgium and Moldovia projects.
He believes that the innovation might be hidden in the same way in both the technologies or small simple things like a creative approach to the business solution, simply the right location, communications or optimized processes. Coming up with an innovative solution is the result of a deep research and analysis on the customer’s behavior and the future proper application of the insight is the one that actually delivers a competitive advantage for the business. His experience makes him believe that in order for the business to be successful and sustainable it’s out of utter importance to keep constant focus and quality of the product, combined with the motivation of the founding team.
His work as a project leader of BASE allows him to share his experience and perspective to the next generation of entrepreneurs in their initial stages of the development of their ventures.